It all started back in 2009... With a basketball, a camera and a hoop. Undoubtedly if you look through our history (and the Guinness World Records...) you will find a basketball trickshot trail that has been a big part of our early success and establishment as a global brand. But like all good companies, How Ridiculous has adapted and developed. Trickshot content is now one of the many strings to our bow. With videos rolling out across our YouTube channel and other socials, new styles of content have emerged! We have found a joy in effectively being us, having fun, laughing a lot and posting it for the world to see. As a team we dare to dream bigger and be ambitious, always looking for creative ways to make something exciting and new!